What’s new:

We’ve upgraded Variation Slicing to give merchandisers more precision than ever.

With the new Variation Slicing Conditions, you can choose exactly which product variations to surface — without slicing all possible variants for every item.

You can now:

• Highlight only the variations you want — e.g., new styles, sale items, or seasonal colors.
• Filter variations with powerful conditions such as Item ID, color, size, or other attributes.
• Mix and match conditions to target exactly the right subset of product variations.
• Visually merchandise your PLPs by promoting only the variations that matter for your campaign.
• Use a drag-and-drop preview to instantly tailor the shopper experience.

Why it matters:

Before, merchandisers had to make a tough choice:

• Slice all variations for an attribute (risking cluttered or irrelevant product listings), or
• Avoid variation slicing altogether — missing opportunities to spotlight specific variations.

Now, you can surgically control variation visibility to align perfectly with your strategy.

 For example:

• Launch a PLP for Valentine’s Day featuring only red dresses.
• Promote only the 12-pack size of a soft drink that’s on sale.
• Push new color drops for a top-selling shoe to the top of the page.

This means more relevant merchandising, more engaging shopping experiences, and more revenue potential — without sacrificing the integrity of your PLP layout.

Learn more in the documentation.

At Constructor, we recognise the importance of data to inform merchandising decisions and track business performance, and we continue to enhance analytics capabilities, so that find the right would become more intuitive without leaving the dashboard. That's why we are excited to introduce grouping analytics by index. 

What’s new

You can now select more than one index in the dashboard’s analytics view to see combined performance metrics. This could be especially helpful in cases like:

• Analysing a specific region, where each index could represent a specific country (e.g., exploring performance of all indexes from EMEA)
• Getting insights on specific languages for the same regional market (e.g., Germany–German and Germany–English)
• Any custom grouping based on your operational structure, warehouses or team ownership

Multi-index support is available in various sections within Analytics, namely:

• Homepage
• Search
• Browse
• Recommendations
• Opportunities
• Item Analytics

Note: exporting for multi-index analytics will be supported separately in upcoming releases.

Why it matters

Previously, you could either:

• View analytics for all indexes combined, or
• Drill into a single index at a time

With this update, we’ve made it easier for merchandisers to analyse performance across multiple indexes at once — no more exporting and stitching reports together manually. That means less extra work for teams needing to analyse subsets of indexes. Now, you can group just the indexes you care about and instantly see combined insights, making reporting faster and decision‑making more precise.

Questions or feedback? Reach out to your Customer Success Manager or contact us at support@constructor.io.

What’s new:

We’ve upgraded Searchandizing Campaigns to work across multiple indexes — so you can manage cross-country and cross-environment merchandising in one place.

Now you can:

• Create once, publish everywhere — apply a single set of searchandizing rules to multiple countries, languages, or environments at the same time.
• Save hours by skipping manual copy-paste between indexes.
• Keep campaigns consistent across global markets or between dev/prod environments.
• Easily scale your strategy for regional launches, seasonal campaigns, or cross-country promotions.
• Validate faster — see the end-to-end shopper experience across all markets in just a few clicks.

Why it matters:

Before, cross-country merchandising was a time-consuming, error-prone process:

• Merchandisers had to duplicate configurations for each index manually.
• Testing and validation meant jumping between indexes one by one.
• Rule conflicts often appeared during copying — slowing launches.
• Keeping strategies aligned globally was tricky and sometimes led to outdated or inconsistent shopper experiences.

Now, Cross-index Searchandizing Campaigns make it possible to:

• Launch a new product or marketing push across all markets instantly.
• Keep branding and merchandising strategies consistent worldwide.
• Respond to market changes or promotions at global speed.

Whether you’re boosting new arrivals in all EMEA markets, aligning a seasonal campaign across APAC and North America, or syncing dev and production environments, you can now do it all from one campaign.

Learn more in the documentation.

What’s new?

With Searchandising Campaigns, merchandisers can now define a single strategy and deploy it across multiple search, category, and facet contexts without creating individual rules for each one. This new feature makes it simple to:

• Group together related queries, category pages, and facet pages into one cohesive campaign.
• Create boost, bury, and slotting rules that apply to all selected contexts at once.
• Save time with bulk actions like Select all and Show subcategories to include every relevant touchpoint with just a few clicks.

Why it matters:

Managing promotional strategies across fragmented contexts used to be time-consuming and error-prone. Searchandising Campaigns fix that by:

• Allowing merchandisers to align their strategy across the entire site so a summer polo shirt promotion appears everywhere from “men’s shirts” to “brand=Ralph Lauren.”
• Reducing repetitive work with intuitive controls like context editing and dynamic subcategory visibility.
• Ensuring better control and consistency with centralised rule management and in-context previews of how changes impact shopper experiences.

Now, whether you’re spotlighting a new product launch or fine-tuning category-specific performance, you can do it all in one place, with precision, scale, and speed.

Learn more in the documentation.

Questions or feedback? Reach out to your Customer Success Manager or contact us at support@constructor.io.

Redirects page lists all the redirects that have been created and allows users to create more redirects or manage existing redirect pages. With this update the redirects page have revamped to the newest design standards, adding the emails of the users who last made a change to a redirect and by default, lists all redirects instead of just current redirects (currently do not show upcoming or expired redirects by default).

What’s new?

We’ve supercharged the strength and flexibility of our Boost & Bury rules, giving you 10x more control over how products are ranked in search and browse experiences. With this update, you can now:

• Create precise Boost & Bury rules using a percentage-based strength selector (from 5% to 100%).
• Use a convenient slider or hotkeys for quick adjustments: Weak (3%), Moderate (7%), Strong (10%), and 3xStrong (Rocket button 🚀).
• Apply these rules across various use cases, from single queries to global campaigns, including Search, Autosuggest, Browse Categories, Facet Pages, Collections and Recommendations.

Why it matters:

This update gives merchandisers unparalleled control over product visibility to align with business goals. Whether you’re showcasing new arrivals, promoting sale items, or managing inventory strategically, you can now achieve nuanced ranking adjustments with fewer rules. By eliminating the need to stack multiple identical rules, this enhancement saves time and ensures more precise outcomes for complex merchandising strategies.

Learn more in the documentation.

What's New?

Merchandisers can now combine Attribute-Based Slotting (ABS) with Variation Slicing (VS) in Search and Browse contexts. Previously, these two tools couldn’t be used together. Now, they’re a powerful, united tool for presenting products exactly as you envision.

Who Benefits?

This update is designed for merchandisers aiming to highlight product variations while leveraging AI to boost the prominence of specific items in campaigns or promotions.

Use Case Example:

Imagine you’re launching an apparel collection with multiple color options. With this update, you can use Variation Slicing to highlight all color variations, while Attribute-Based Slotting allows you to pin specific colors, such as blue, at the top for extra visibility during a promotional campaign.

What’s the Advantage?

With ABS and VS now working together, you have more flexibility to showcase the variety in your catalog, control the order of displayed items, and ensure customers see the most relevant items first—all without sacrificing the AI-driven placement that maximizes sales potential.

Constructor is dedicated to enhancing the shopping experience for our customers' shoppers. Our new intelligent facet group sorting algorithm ensures that the most useful and attractive facets appear first.

What is it? A new algorithm that optimizes the order of facet groups based on various data-driven factors to make product discovery more natural and intuitive for shoppers.

How does it work? The algorithm considers:

• Popularity: How often each facet is used by shoppers over a recent period.
• Attractiveness: The attractiveness of the top items within each facet (e.g., facets with options that match products scoring higher on specific pages).
• Diversity: The distribution of items within each facet to ensure a balanced and diverse set of facets, preventing any single facet from dominating the list.

These principles are combined to calculate the final position of each facet group, using a combination of the popularity score, the average score of top items, and a measure of diversity to determine the overall attractiveness of each facet.

What problem does it solve? Facet group sorting improves the responsiveness and accuracy of facet sorting, aligning more closely with current user preferences and behaviors. This leads to an enhanced shopping experience, helping shoppers find the most attractive products with ease.

Availability: The feature is rolling out to all customers, replacing the current default facet groups sort with this new algorithm.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io .

Boost and Bury rules became much more flexible! Now merchandisers can adjust Search and Browse shoppers' experiences according to their locations, such as Countries, States, and even Cities. This can be especially useful for new region-specific product launches and shopper behavior insights. For example:

• Boost red, blue, and white branded t-shirts for Labour Day (September 2) in the US
• Boost ready-to-eat meals that cater to urban dwellers in Zurich and Geneva
• Boost outdoor furniture such as patio sets, garden lounges, and sunshades during the warmer months in Spain, Italy, and Portugal

To use this opportunity:

1. Navigate to the Searchandizing section of your Constructor dashboard
2. Add a new Search & Autosuggest or Browse rule
3. Select Boost or Bury rule and desired items or attributes
4. Add a new Dynamic Geo User Segment to your setup

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.

Boosting and burying products by attribute or by a single item allows merchandisers to adapt item rankings dynamically without having to pick a fixed position like they do with Slotting rules. Besides saving time by not having to decide on a certain position, Boost and Bury rules work hand in hand with the Constructor AI algorithms, moving items in alignment with business objectives or other goals for an experience while still delivering on key business metrics.

To provide more transparency to the effect of Boost and Bury rules in real-time, the items in the preview area are now highlighted with a thick gray border, while an arrow in the upper right corner of an item card specifies the direction an item moved (up for Boost, down for Bury).

Boosted item is highlighted with a thick gray border; an arrow specifies the direction.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.