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Improvement
4 years ago

UX improvements for pagination across the app

Faster analytics pagination

Paginating through search and opportunities analytics pages no longer requires a full page reload, making the experience almost a second faster for most users. Look for a faster conversion analytics page soon!

Pagination memory

Users conducting in-depth analysis often move between a listing of many terms or pages and detailed analytics about each. Previously, the page a user was on before clicking through on a particular search term wasn't remembered, forcing users to open multiple tabs or page through results repeatedly. Not fun!

We now remember the pagination state for all of our pages, making quicker work of analysis and optimization work. Check it out.

Pagination reset with new search term or category page in interact

In interact, clicking to the second page of results and then searching for a different term (or category) would maintain the selection of the second page, resulting in confusion about what would be shown on the first page of the search or browse results. We now reset the current page selection when searching for a new term to preview.

Avatar of authorArthur Etchells
Improvement
4 years ago

Global item boosting by SKU

We have heard from many teams that have the goal to increase exposure for certain product(s). This typically occurs for several potential reasons:

  • A major product is launching with a huge marketing push. 
  • A new brand is launching with enormous fanfare.
  • Some items have particularly high inventory and need to be 'overexposed' across the site or app.

While automated ML increases ranking for new items, price changes and more, we see an opportunity to provide more hints and input to this based on outside events, promotions or goals outside business as usual. Not all product or brand launches are created equally.

We've long allowed merchants to supplement our AI with rules at the category, query and global levels on the basis of product attributes, metrics or a combination thereof. Our recommendation is apply these overrides sparingly and strategically, "managing by exception" to supplement the AI. 

Now we add the ability to pick a set of products to which a boost should be applied globally across all search or browse pages. While these pages will still serve results optimized for business KPIs, items with a global boost associated will have their rank elevated significantly! In specific terms, a strong boost amounts to roughly one standard deviation - essentially items in the middle of the pack will now show up towards the top.

Finally, we also allow users to preview the effect of these global rules on any search or browse page with the same searchandizing interface your team is used to using!

Want to see a quick video? Take a look here:

Avatar of authorArthur Etchells
Improvement
4 years ago

Collection interact + click analytics = 💌

Collections let merchants design product experiences for marketing campaigns, site experiences and more with a mix of dynamic rules and individual product uploads. Want to create a page for the men's ski jackets on sale from three of your top brands? Collections are your answer!

We've launched two new features for collections:

  • Collections interact Preview collections as if you were a user on your site, complete with facets, product data and ranking explanations!
  • Collections click tracking See detailed click data for the last 30 days! See overall views, clicks and click-through rates, as well as how many times every single product was clicked!

Customers are using collections to power millions of browse page views and and tens of millions of revenue -- these tools improve the capabilities of this already strong component of the Constructor browse product.

Want to learn more about integrating collections? Reach out to your customer success representative!

Avatar of authorArthur Etchells
Fix
4 years ago

Collection slotting respects applied filters

Slotting is a powerful tool to spotlight or feature products at the top of search or browse pages. However, when users filter down on results from a specific brand or in a particular price range, it's important to ensure the returned products match the provided filters.

We applied this logic to all search and browse pages, but certain collection pages didn't follow this same behavior - this release ensures we do this for all collections.

Avatar of authorArthur Etchells