We’re excited to announce a brand-new type of analytics insight now available in the dashboard! As we continue to build out our analytics in the areas that are most important to you, we have released a new way to view data at the item level: Item Analytics.

It’s available now for all items in your catalogue so that you can see exactly how each item is performing and compare the metrics over different time periods.

Access these new insights by first visiting the Searchandising page for any search term, category, collection, facet page or campaign. You’ll see a new link on each item card; clicking it will open a new page of analytics for that item.

To start with, we’re showing the total number of Add-to-Carts and Clicks for that item across all products (Search, Browse, Recommendations, etc.) We plan to add more data over time, including where the clicks came from (Search, Browse, etc.) and which search terms and category pages led the user to the item.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.

We are excited to introduce the Related Searches feature in our latest update. This functionality is designed to enhance the user experience by providing related query suggestions, helping users refine their searches, and discover more attractive results quickly.

Related Searches is an innovative functionality that suggests additional, attractive search terms based on the initial query entered by the user. It employs sophisticated algorithms to analyze search behavior and trends, offering suggestions that users might not have considered, thereby expanding their search horizon.

 This feature addresses various problems:

• Refining overly broad queries to deliver more specific results
• Expanding narrow searches to broader contexts when initial results are scarce
• Ensuring continuous discovery even when initial queries return zero results

Incorporating Related Searches can lead to a 30% increase in user engagement, as users are encouraged to explore more products and spend more time on the platform. By providing relevant alternatives and deeper exploration paths, related searches can decrease the likelihood of users leaving the site unsatisfied. Studies have shown that effective use of related searches can reduce bounce rates by up to 20-40%.

To activate Related Searches please connect with your Customer Success Manager or contact us through support@constructor.io. 

We believe Related Searches will revolutionize the way users interact with your site by making their search experience more comprehensive and satisfying. Try it today to see a positive impact on your e-commerce metrics!

In our continuing quest to show you the most useful data where and when you need it, we’re proud to tell you about our latest analytics feature: page-level metrics in the searchandising view. This will show you how each page is performing with the metrics you’re already familiar with from Interact.

It’s available now for all search terms, browse categories and facet pages, so that you can make a more data-driven decision about where to add a searchandising rule.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.

We’re always looking for ways to make your life as a merchandiser more efficient so that you can use your time effectively. To that end, we’re excited to introduce a new way to set up boost-by-item rules in the dashboard.

You may already be familiar with how slotting-by-CSV works today - this new capability will work in a similar fashion. You first download the CSV template by clicking the up arrow button when going to set up a new boost rule. Once the template is filled-in, click the button again and load the template. The dashboard will show you all the rules you just created, saving you time and all those mouse clicks!

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.

We know how important it is that you’re able to alter the layout of your product pages when you need to highlight certain items. At the same time, you also know that the Constructor AI chooses the best products to show your customers. Now you can get the best of both worlds with our latest capability: Attribute-Based Slotting!

Up until now, you’ve been able to choose specific items to slot into positions on your pages so that your customers see exactly what you want. With Attribute-Based Slotting, you can define a filtered list of items from which the Constructor AI will select the most attractive one for each of your customers. This also means that if one of them is no longer available, the AI will select the next best item to show, keeping your visual layout the way you want.

For example, maybe you have an agreement with a vendor that you’ll showcase one of their products in the first position on a page. Now you don’t have to pick the specific item without really knowing how it could affect your KPIs. You can define the position to use a filter based on that vendor’s brand, along with any other attribute you have on your products.

To use this, start to slot an item and select the link shown in the image below:

From there, you can select the attributes by which you want to filter the items:

Once you’ve selected all your filters, the dashboard will show you a summary:

And you’re done! Now for each of your customers the Constructor AI will select the most attractive item from all the possible items in the filtered list.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.

You may remember from January 31st that we added the capability to see who last made a change to searchandising rules. We have now added this functionality to synonyms along with the ability to filter by user. Changes made to synonyms will have both timestamp and user information attached, however changes made prior to today will not have any user information shown. Surfacing this information can be especially useful for troubleshooting and auditing purposes.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io.

We know that it can be difficult sometimes to determine when you should stop your A/B test and when you should let it run for longer to gather more valuable data from your customers to optimize your product discovery experience.

As we continue to build unique features you can use in your A/B tests, our next addition to this powerful functionality aims to help you make that critical decision about when to stop your test. The Minimum Detectable Effect (MDE) chart will show how long you should leave your test to run for in order to achieve the accuracy of results you desire.

The Minimum Detectable Effect is the smallest difference between two versions (e.g. with global rules vs. without, or one recommendations strategy vs. another) that you want to reliably identify as significant. It helps determine whether observed differences are meaningful or simply due to chance, ensuring that your test results are dependable. The lower the MDE you desire, the more data and therefore traffic you need to calculate it.

As you can see in the image of a test report, the longer the test runs for, the more accurate the results get with more data from your customers. While we usually recommend stopping a test once you have achieved 3% MDE, you can now make a more informed decision about whether you are comfortable stopping it earlier for more directional results, or leaving it to run for a greater accuracy.

This new chart will also be available when setting up a new test, so that you can see how long you can expect it to run for before starting it.

For more information about this capability, see this help article about A/B Testing. If you still have questions, connect with your Customer Success Manager or contact us through support@constructor.io.

We aim to give you the best analytical data where and when you need it, and to that end we’re excited to announce that Add-to-Carts and Add-to-Cart Rate are now available in the dashboard for your Browse experience.

In addition, we’ve added an Add-to-Cart Rate column to the “Categories” tab lower down on the page so you can see how each of your categories is performing.

For more information about this capability please connect with your Customer Success Manager or contact us through support@constructor.io.

In our continuing effort to ensure you can deliver the very best experience for your customers and your business, we’re very excited to announce the latest feature within our Merchant Intelligence product: the ability to A/B test recommendations pods right within the customer dashboard! This adds to the existing A/B testing capability for global search and browse merchandising rules.

Setting up a new test is easy: just select the recommendations pod you want to experiment with, the strategy to test against, and the division of your users who will see each variant, and presto! Your experiment will begin immediately and you’ll know for sure which is the most optimal experience for your customers.

Talk to us about how A/B testing can increase your KPIs. Reach out to your Customer Success Manager or contact us at support@constructor.io.

We are thrilled to introduce the latest enhancements to our platform that enable our new Attribute Enrichment functionality, making product data management a breeze. In this release, we've focused on providing you with more control and visibility over the attributes enriched by AI, ensuring that your product data remains accurate and aligned with your expectations.

The Attribute Enrichment report empowers merchandisers to easily assess attributes augmented by our AI system. This report offers a concise and comprehensive overview of all AI-enriched attributes per product, enabling you to maintain precise control over your product data. By effortlessly filtering out unwanted attributes, you can fine-tune the AI enrichment process to match your exact requirements.

This report streamlines your workflow, saving you time and effort in verifying the AI-generated attributes. Whether you're dealing with a handful of products or a vast catalog, our Attribute Enrichment report simplifies the process of keeping your product data up-to-date and accurate.

For more information about this capability, please connect with your Customer Success Manager or contact us through support@constructor.io. We will be happy to demo it for you!