Shopify merchants can now add Constructor’s Product Insights Agent (PIA) directly to product detail pages using the Shopify theme editor.

This makes it easier for Shopify merchants to bring product-aware Q&A into the shopping experience without requiring a custom frontend implementation. With PIA available directly in the Shopify theme editor, teams can quickly add AI-generated answers to PDPs and help shoppers get the information they need while they’re evaluating a product.

For merchandisers and customer product teams, this creates a more accessible path to launching agentic shopping experiences — reducing setup effort while giving shoppers more confidence at a high-intent moment in the journey.

What’s enabled

Easy setup: Merchants can add a PIA Q&A widget to Shopify product detail pages through Constructor’s Shopify theme app extension and configure it directly in the Shopify theme editor — without building a custom frontend integration.

Improved product discovery: Once enabled, PIA uses product page context to answer shopper questions directly on the PDP, helping shoppers get product-specific support while they’re evaluating an item and make more confident purchase decisions.

Where to find it

Once enabled, merchants can add the PIA block to a product detail page template and configure it directly in Shopify.

Documentation

Shopify UI documentation

If you have any questions or feedback, please connect with your Customer Success Manager.

S3 support for catalog data ingestion

Constructor can now fetch catalog data directly from Amazon S3, giving customers another flexible format for recurring catalog data ingestion.

This is especially useful for technical and commerce teams that want to connect existing data storage workflows to Constructor and keep product data flowing on a reliable cadence.

What this flexibility unlocks

This helps you:

• Use existing workflows: Share catalog files from an existing S3 bucket without changing established data export workflows.
• Set up faster: Connect to an existing bucket and reduce extra integration work.
• Support more ingestion patterns: Add S3 as another flexible format for catalog data ingestion.
• Keep catalogs updated reliably: Retrieve product data on the cadence that works best for your team.

Documentation

Fetching files via S3

If you have any questions or feedback, please connect with your Customer Success Manager.

Turning a merchandising idea into a rule no longer has to mean configuring every condition by hand.

With the Merchant Intelligence Agent (MIA), you can now describe what you want to achieve in plain language — such as “put this week’s new arrivals at the top” or “push items with broken size availability down.” MIA translates your intent into a suggested single-page Searchandizing rule for you to review, adjust, and publish.

With this update

• Create rules using natural language: Describe your merchandising goal instead of manually selecting every rule type, attribute, and condition.
• Start from a rule preview: Open MIA from any rule preview page to create a new rule for that page or review the rules already affecting it.
• Start from anywhere in MIA: Ask MIA to create a single-page Search or Browse rule, and it will take you to the relevant preview and prepare a draft.
• Get a suggested configuration: MIA translates your intent into an appropriate rule setup, including the rule type, attribute conditions, targeting, and timeframe.
• Make better use of your merchandising toolkit: MIA can suggest capabilities that fit your goal, including tools you may not use regularly.
• Stay in control: MIA prepares the configuration, but it does not publish rules automatically. You can preview, adjust, and approve every change before it goes live.
• Only rule creation: MIA currently supports creating rules inside the rule preview but does not support full campaign creation.

How to get started

1. Open a rule preview page in Searchandizing.
2. Open the MIA chat and describe what you want to achieve.
3. Review the suggested rule configuration in the preview.
4. Adjust the configuration if needed, then save and publish it.

You can also start from the MIA chat elsewhere in the dashboard. Ask MIA to create a single-page Search or Browse rule, and it will guide you to the appropriate preview.

This capability is available to customers with MIA enabled.

If you have any questions or feedback, please connect with your Customer Success Manager or contact us at support@constructor.io

We always strive to give digital merchandisers the full transparency into what shopping experience they provide to their shoppers with Constructor. That’s why we are super excited to announce a major update to facet controls in Interact.

You can now validate what shoppers see (visible facets and their order), preview alternate ordering when hidden facets are included, and — if you participate in the Merchant Intelligence Agent (MIA) beta program — get an in-context explanation of why a facet is ranked where it is.

With this update

• See facets exactly as shoppers see them: Interact now shows visible facets only, in the same order they appear on the storefront.
• Find hidden facets in a separate section below to work with the results.
• Preview ordering when hidden facets are included: Toggle Include hidden facets in order to recalculate and preview facet order when hidden facets are requested via API.
• Move faster with better in-context controls:
  • Search facet groups and options (including hidden facets).
  • See selected facets in the header and remove quickly.
  • Jump directly to Facet Merchandising (and from there to global facet configuration) when you need to adjust rules.
• (If MIA is enabled) Explainability for facet order: Hover over a facet group or option, and you’ll notice the new Sparks icon on the right from it. Move you cursor over the icon to find a natural-language summary of what’s influencing facet position position (e.g., performance/rules/configurations/visibility), with options to copy or continue the conversation in chat.

How to get started

1. Go to Workspace → Interact and run a Search or Browse that shows a meaningful facets list.
2. In the Facets panel:
   • Use search to find facet groups/options (including hidden facets).
   • Scroll to review the Hidden facets section (shown separately by default).
3. Turn on Include hidden facets in order to preview interleaved ordering.
4. Click the green pencil button to open Facet Merchandising and adjust facet ordering as needed.
5. (If MIA is enabled) Hover a facet row and click on the Sparks icon to see why it’s ranked where it is.

If you have any questions, please connect with your Customer Success Manager or contact us through support@constructor.io.

What’s new

You can now use Collections in Offsite Discovery, making it easy to include curated (and optionally personalized) collection results in offsite channels like email, SMS, and push.

• Choose a Collection as a content piece when building a notification campaign
• Combine collections and recommendation pods in the same campaign (up to 4 content pieces total — e.g., 4 collections, 4 pods, or 2 of each)
• Our reasoning engine automatically picks the best products within your chosen collection for every shopper
• Preview a campaign before you send it

💡 Why it matters

This unlocks new marketing and merchandising use cases beyond recommendations — teams can promote curated assortments (e.g., seasonal picks, sale edits, best-of lists) through offsite campaigns while still benefiting from Constructor’s ordering and personalization when a user identifier is available.

📍 Where to find it

In Offsite Discovery / Notification Campaigns, choose a Collection as the content source (instead of a recommendation pod) and use the generated snippet/API to render product cards in your email service provider (ESP).

Learn more / questions

• Newly created collections may take ~10–15 minutes to show results in the preview.
• You don’t need to build a new collection PLP on your site — campaigns generate PDP links and redirect shoppers there. (If you want a “View all” experience linking to a collection-specific PLP, you’ll need to create that page on your end.)
• If you have any questions or feedback, please connect with your Customer Success Manager or contact us through support@constructor.io.

Merchandising Recommendations just got a big upgrade: you can now benefit from the same powerful set of preview and rule capabilities that you know and love in Search and Browse.

With this update

• Preview pods with full context controls:
  • Use Impersonate to preview pod experience for a particular segment of shoppers.
  • View Changes explicitly communicates the impact of boost and bury rules.
  • Select Attributes to be displayed on product tiles.
• Use the affecting rules dropdown to see which rules are already impacting the pod’s shopping experience before creating new ones.
• More controls to curate pod experience:
  • Use Ranged Slotting to keep a curated set of items within a position window while still letting ranking optimize the exact products and order inside that range. Learn more
  • Use Variation Slicing with filters to control which variations appear based on explicit conditions. Learn more
  • Use drag-and-drop slotting from the carousel to quickly create slot rules.
• Move faster with import/export: Download a CSV of your variation-level slotting rules, edit in bulk, then upload it back — ideal for large promos, quick iterations, and sharing setups without manual clicking. Learn more

How to get started

1. Go to Recommendations → Rules.
2. Open an existing campaign (or create a new one).
3. In preview, you will find the updated merchandising toolkit:
   • Affecting rules
   • Segment impersonation
   • View changes
   • Attributes on product tiles
   • Ranged Slotting
   • Variation Slicing with filters
   • CSV Item Variation Slotting import/export

If you have any questions, please connect with your Customer Success Manager or contact us through support@constructor.io.

Merchandising calendars move fast — and updating collections by hand at the right time can be challenging, especially early in the mornings or on weekends. The new Scheduled Item Sets feature lets you plan item rotations in advance, while keeping a single stable collection.

With this update you can:

• Create multiple time-bound item sets inside a single collection (with optional start/end dates).
• Automatically serve the right items without creating separate collections per promo window.

How to get started

We will gradually roll out Scheduled Item Sets over the coming weeks. If you would like early access, please reach out to your Customer Success Manager.

1. Go to Searchandizing → Collections.
2. Open a collection.
3. In Scheduled Item Sets dropdown at the top right, click Create new scheduled item set.
4. Add items (item IDs, .csv, or conditions) and optionally set a Start/End date.

Note: Updates are evaluated on a short interval, so an item set scheduled for a specific time may activate/deactivate within up to 2 minutes after the scheduled time.

If you have any questions or feedback, please connect with your Customer Success Manager or contact us through support@constructor.io.

Merchandising campaigns are a powerful way to curate products consistently across multiple contexts — but it might be daunting to track the impact of those changes.

With Campaign Performance, each Searchandizing campaign now has a dedicated Performance page that compares results before vs after the campaign was created (organic baseline vs campaign period).

What's New

• Pre/Post comparison chart: View “Pre” and “Post” lines for key metrics, with the “Post” period starting automatically from the campaign creation date.
• KPI summary cards: Quickly review Pageviews, Clicks, Add-to-Carts, Purchased Items, plus CTR / ATC rate / Purchase rate.
• Item & page-level drilldowns: Use sortable tables to identify which items and pages/contexts are improving — and which need intervention.

How to Get Started

We will gradually roll out Campaign Performance over the coming weeks. If you would like early access, please reach out to your Customer Success Manager.

Once the feature is enabled:

1. Go to Searchandizing → Campaigns.
2. Open an existing campaign.
3. You will find the new Performance report with charts for the whole campaign metrics and tables to drill down into Items and Contexts.

If you have any questions or feedback on the feature or the Constructor dashboard in general, please connect with your Customer Success Manager or contact us through support@constructor.io.

At Constructor, we always strive to provide digital merchandisers with rich tools to curate shopping experience. With the new Ranged Slotting rule and advanced conditions, we introduce unparalleled flexibility to keep product listing pages organized and visually appealing, while still benefiting from Constructor's AI ranking.

Previously, slotting rules allowed to place items with a selected attribute into individual positions — up to 5 at a time. Now, you can define ranges of up to 250 positions per page, while Constructor ranks and personalizes results within those.

This enables powerful visual curation of product listing pages:

• Keep most attractive new arrivals always in the first two rows of a collection page
• Push out-of-stock items to the bottom of results
• Ensure each row presents a curated mix of product categories or colors

On top of ranges, we are also bringing advanced conditions to flexibly define items for slotting. You can now combine multiple attribute conditions with AND/OR logic, having precise control over which products should fill a range of positions — without manually picking items one by one.

Ranged Slotting works across Search, Browse, Collections, and Campaigns, so you can maintain a consistent page structure anywhere your shoppers discover products.

What's New

• Position ranges: Define ranges, such as positions 1–20, instead of individual positions, with up to 50 positions per one rule and 250 positions per page in total
• Advanced conditions: Use AND/OR filter expressions to precisely target item groups
• AI ranking within ranges: Constructor's algorithms use ranking score to select the most attractive, personalized items defined by attribute-based conditions
• Graceful partial fill: If there are fewer items that match conditions than positions in the range (e.g., 15 blue items for a 20-position range), the matching items fill from the top and the remaining positions are filled automatically based on Constructor's AI ranking

How to Get Started

We will gradually release the new rule over the coming weeks. Please, reach out to your Customer Success Manager if you would like to ger early access.

Once the feature is enabled, navigate to Searchandizing and create a new Ranged Slotting rule. You will see the new range selection and advanced condition builder in the rule configuration panel. 

Learn more in our guide

If you have any questions or feedback on the new feature or the Constructor dashboard in general, please connect with your Customer Success Manager or contact us through support@constructor.io.

Constructor's AI-powered badges help shoppers quickly identify popular, new, or trending items, making it easier to find products they'll love. These visual labels appear on item tiles and are calculated and assigned automatically, ensuring application to the right products at the right time to boost business KPIs.

With this update, badge assignments are now fully transparent in the Interact section of the dashboard. You can:

• See which items have badges: Instantly view all badged items on any search or browse page, along with their positions in the results
• Understand why: Hover over any badge to see a detailed explanation of why that item received it (e.g., "Bestseller: Top 15% of items by purchases over the last 30 days")
• Review your shopper experience: Quickly verify that badges are being applied as expected and provide feedback when they're not

This transparency helps you understand how Constructor is enhancing your product discovery experience and gives you confidence that badges are driving value for your shoppers.

How to Get Started

This feature is available now for all indexes with badges enabled. Open a search query or browse page in Interact, and look for the Badges section in the Ranking Factors area. Click the counter to see all badged items or scroll the items grid. Hover over a badge to find explanation why an item received it.

If you're interested in enabling badges or have questions about how badges work, learn more in our badges documentation or connect with your Customer Success Manager.