The Abandoned in Cart strategy is now available for merchandisers and marketers to leverage in campaigns to help shoppers complete their purchase. The strategy recommends items that shoppers have added to their cart but have not purchased yet. This strategy reengages shoppers back into their previous shopping trips in key places like the homepage or a shopper account page. Additionally, email campaigns are one of the most powerful ways to leverage this strategy. If shoppers have left items in their cart, send them reminders to come back and complete their purchase. Good retailers don't let a conversion opportunity slip and now its easier than ever using Constructor Recommendations to introduce these abandoned products back to shoppers when they return to site!

Merchandisers can preview strategy results (see image below) in the preview module by selecting a shopper profile to impersonate: 

The strategy is available in the recommendations strategies list. It can be added to any new pod or replace any strategy in an existing pod. Please note that this strategy stores items added to cart but not purchased over the last thirty days and up to twenty items.

For more information, please review our recommendations strategies documentation, connect with your Customer Success Manager, or contact us through support@constructor.io.